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Our trusted, award-winning experts support the full research lifecycle and quality reporting. They’ll give you the inside track on panel members’ realities, supporting you with the best approaches, insights and industry knowledge.
Decades of experience
Work with research experts who are well-versed in pioneering methodologies and scientific analysis.Sector experts
Knowing what matters most in your sector is a core part of working with our specialist teams.2nd most quoted research company in the world
Groundbreaking data shared far and wide. Meltwater 2024.
Research you can trust stems from experience
Designing and analyzing research takes expertise and a deep understanding of human behaviors and emotions. Our expert academics and researchers provide honest, real-world data to shape any strategy. The insights we share empower brands with real opinions from real people, tracked over time across all industries
YouGov experts have been sharing expertise for over 25 years, and the YouGov Shopper team brings over 60 years of retail and consumer research expertise.
When decisions matter, you can trust us to provide impartial, robust analysis.
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Our award-winning experts tailor data delivery to suit your needs. They’re the reason YouGov’s services are trusted to reflect the truth. We don’t do one-size-fits-all; we learn to speak your language and solve your specific challenges.
Transforming real voices into an engine for growth
Our experts take a fresh approach to research, based on nurturing human relationships, listening to problems, and addressing issues as they arise to maintain data quality.
A real partnership
Work closely with experts with the experience it takes to create intuitive research solutions that elicit the most meaningful human insights. They’ll develop tailored solutions that meet your specific needs at every stage of the market research journey.
What makes YouGov’s experts different?
Delivering unique, industry-beating insights and methodological expertise, our team ensures you fully understand reality. Benefit from specialized expertise across all industries with our articles and thought leadership.
